Most Popular Social Media Platforms in 2023
1. Facebook - 2.96 billion people using it monthly
The largest social networking platform that allows users to connect with friends and family, share updates, photos, and videos, join groups, and interact with content through likes, comments, and shares.
2. YouTube - 2.2 billion people using it monthly
A video-sharing platform where users can upload, view, and engage with a wide variety of videos, including vlogs, tutorials, music videos, and more.
3. WhatsApp - 2 billion people using it monthly
A messaging app that enables users to send text messages, make voice and video calls, share media files, and participate in group chats.
4. Instagram - 2 billion people using it monthly
A photo and video-sharing platform known for its visually engaging content, users can share posts, stories, and reels, while also interacting through likes, comments, and direct messages.
5. WeChat - 1.26 billion people using it monthly
A multipurpose app that combines messaging, social media, mobile payments, and more. Popular in China, it offers features like chat, moments, and mini-programs.
6. TikTok - 1 billion people using it monthly
A short-form video platform that encourages users to create and share creative, entertaining videos set to music, often featuring trends, challenges, and lip-syncing.
7. Sina Weibo - 573 million people using it monthly
Often referred to as the "Chinese Twitter," Sina Weibo is a microblogging platform popular in China. It allows users to share short messages, images, and videos. It offers features such as hashtags, trending topics, and a wide range of content from news to entertainment.
8. Snapchat - 557 million people using it monthly
Known for its disappearing photo and video messages, Snapchat also offers Stories, which are short-lived posts viewable for 24 hours, along with filters and multimedia messaging.
9. Telegram - 550 million people using it monthly
A cloud-based messaging app that focuses on privacy and security. It allows users to send encrypted text messages, media files, and conduct voice and video calls. Telegram also supports group chats, channels for broadcasting to large audiences, and features like self-destructing messages.
10. QQ - 538 million people using it monthly
Developed by Tencent, QQ is a multifunctional platform widely used in China. It started as an instant messaging app but has expanded to include social networking features, online games, music streaming, and more. Users can chat, share media, and connect with friends and groups.